Logistics · Case Study

Logistics 3PL: Dispatch, Tracking & WhatsApp Customer Updates

Velocity Logistics

-71%
Support tickets
82% → 96%
On-time delivery
-55%
Dispatch time

The Problem

  • B2B customers called daily for shipment ETAs; dispatch planning was whiteboard-based; driver SOPs paper-based.

The Solution

  • Custom TMS + WhatsApp shipment tracking for customers + driver-app SOPs + B2B account CRM.
Results

What changed

  • Customer support tickets -71%; on-time delivery 82% → 96%; dispatch planning time -55%.

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